Designing Innovative, User-Centred Experiences with Strategic Insight and Inclusive Solutions.
With 6 years of design experience, I specialize in turning complex challenges into clear, effective solutions. My process begins with conceptual sketches and evolves through data-driven insights to create intuitive, user-centred designs. By prioritizing user research, strategic thinking, and inclusivity, I develop experiences that not only engage diverse audiences but also drive measurable results.
I believe in a thoughtful, iterative approach—each design decision is guided by both creativity and data, ensuring that the final product is not just innovative, but truly aligned with user needs and business goals. Whether collaborating with teams or working independently, my goal is to push the boundaries of design, creating transformative solutions that stand out in today’s fast-paced digital landscape.
Experience & Achievements
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Intermediate UX Designer — April 2022 to October 2024
Collaborated with cross-functional teams in an agile environment to drive the design strategy for Cove and Device Management for Apple (DMA). Led end-to-end design processes, ensuring alignment with both user needs and business goals. Applied a user-centred design approach, conducting usability testing, creating user flows, wireframes, and interactive prototypes. Delivered polished, high-fidelity visuals that enhanced the user experience and met accessibility standards. Iterated and refined design solutions based on user feedback and data, ensuring seamless integration of design and development.
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Intermediate UX/UI Designer (Lead), July 2021 - April 2022
Led the design of a new promotional product platform, specializing in promotional items for suppliers, distributors and businesses. Focused on UX research, UI design, and information architecture to create a seamless user experience. Collaborated with cross-functional teams in an agile environment to define innovative features and optimize user flows. Developed responsive, accessible prototypes while adhering to UX best practices. Advocated for user-centric design principles, bridging the gap between design and development to ensure a smooth and successful product launch.
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Graphic Designer — December 2020 to July 2021
Successfully managed and coordinated graphic design and web design projects from concept to completion, ensuring alignment with client objectives and brand guidelines. Created a variety of assets, including branding, paid ads, social media content, and UX and UI design, while collaborating closely with clients, stakeholders, and cross-functional teams to develop compelling visual concepts. Oversaw the entire design process, from brainstorming and sketching initial ideas to delivering high-quality assets across both digital and print platforms. Prioritized effective communication with clients to understand their vision, incorporating feedback to meet deadlines and exceed expectations. Delivered engaging, user-friendly designs that enhanced brand identity and supported business goals.
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Junior UX/UI Designer (Internship) — February 2019 to April 2019
Gathered and evaluated user requirements for a kids' streaming application, ensuring the design balanced the needs of young users with parental controls and content filtering to align with family-friendly standards. Created visual representations of design concepts through storyboards, process flows, and sitemaps to communicate user journeys and application workflows. Developed interactive UX/UI mockups and prototypes using Adobe Illustrator and Sketch, illustrating how the application would function and engage its target audience. Collaborated closely with senior designers and developers to iterate on designs based on user feedback and usability testing, ensuring a seamless and intuitive user experience. Assisted in refining design systems and contributed to the creation of responsive, kid-friendly interfaces across platforms.
“Diandra played a pivotal role in developing a new product from the ground up as a UX/UI Designer at Facilisgroup from 2021–2022. She demonstrated strong UX research, UI design, and information architecture skills throughout the process. She excelled in fostering creativity, problem-solving, and advocating for user-centric principles while bridging design and development. Diandra's professionalism, work ethic, and dedication to enhancing user experiences would make her a valuable asset to any team. I would strongly recommend Diandra for UX/UI design roles in the future..”
- Sarah Louise Dowling
UX/UI Manager at Facilisgroup
“Diandra is such a gem! In the short time I was able to spend with her, Diandra showed a great grasp for interview scripting, product design, and problem solving. In a high turnaround environment, she was able to provide solid wireframes that were engaging and user centric. On top of her skills, Diandra is a kind and thoughtful human. She was a delight to work with and would recommend the pleasure of working with her to others..”
- Alena Tatum
UX/UI Senior at Facilisgroup
Let’s work together—get in touch to start the conversation!
Please fill out the form or email me at diandranicolethompson@gmail.com